About me

I’m a marketing automation expert with over 12 years of direct experience in campaign operations. I strive in dynamic and challenging environments that draw on my creative and technical expertise. My specialties anchor on speedy problem-solving skills while delivering operational excellence and quality. I work with 10+ customer engagement platforms but I primarily focus on Iterable & Braze where I hold certifications and have deep expertise.

Specialties

HTML & CSS

Advanced personalization languages

Complex segmentation

A/B Testing

QA

High-volume automations

B2B2C Email Architecture

Integrated campaigns

Campaign operations

Email Templates

Campaign Strategy

Tech

Iterable - Insider program 2x

Iterable - Foundations, SMS and AI Certified [Advanced]

Braze - Marketer Certified [Advanced]

Klaviyo

Salesforce Marketing Cloud

SendGrid

Mailchimp

Constant Contact

Adobe Suite

Figma

Sketch

Working in healthcare data environments

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